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6 Ways Small Businesses Can Enhance the Customer Experience

By |2017-12-14T06:47:51+00:00December 14th, 2017|SMB Strategies, Unified Communications|

In the previous post, we defined the customer experience and explained why businesses that are launching new products and marketing strategies should make the customer experience a top priority. We discussed the various types of interactions and contacts that occur during the customer journey and offered recommendations for developing and managing a customer experience strategy. [...]

What Exactly Is the Customer Experience, and Why Is It Important?

By |2017-12-11T20:28:45+00:00December 11th, 2017|SMB Strategies|

A new survey from Microsoft Store and SurveyMonkey provides insights into what small business owners have planned for 2018. Ninety percent plan to hire one or two people, which could have something to do with expectations for growth. About 37.6 percent are considering offering a new product or service, while 35.7 percent plan to implement [...]

Use Unlicensed Software at Your Own Risk

By |2017-08-23T12:31:03+00:00August 15th, 2017|IT budgeting and planning, IT Management, SMB Strategies|

Is every copy of software installed across your organization properly licensed? Very few can answer this question with any level of certainty. According to a 2016 survey conducted by BSA and IDC, 39 percent of all installed software was not properly licensed. Even in highly regulated industries, software license noncompliance was alarmingly high. For example, [...]

Why Small Businesses Need Executive Security Leadership

By |2017-08-23T12:31:03+00:00August 1st, 2017|Internet Security, IT Security, Security, SMB Strategies|

Faced with increasingly sophisticated cybersecurity threats, most enterprise organizations have established a senior executive role tasked with creating and steering a comprehensive security framework. There is growing evidence that the chief information security officer (CISO) role could also benefit small to midsized businesses. SMBs have become prime targets for cyberattacks. In the past year, hackers [...]

How Small Businesses Can Maximize the Return on their CRM Investment

By |2017-08-23T12:31:04+00:00April 14th, 2017|SMB Strategies|

In the previous post, we discussed why every small business needs a customer relationship management (CRM) system. Improvements in collaboration, productivity and customer service can be gained by using technology to record and manage data from every customer interaction. CRM data can also provide insights that allow organizations to optimize operations, better understand customer behavior, [...]

Stakeholder Alignment: The Critical Foundation of Any IT Initiative

By |2017-08-23T12:31:06+00:00January 6th, 2017|IT budgeting and planning, IT Management, Managed Services, SMB Strategies|

Most small business leaders recognize that strategic IT investments can help to increase productivity, streamline workflows and enhance the customer experience. Our last post outlined steps you can take to identify IT solutions that can achieve these objectives. Your managed service provider (MSP) is a critical partner in this process, bringing an in-depth understanding of [...]

Are You Making Smart IT Investments or Just Spending Money?

By |2017-08-23T12:31:06+00:00January 3rd, 2017|Cloud computing, Collaboration, IT Security, Managed Services, Security, SMB Strategies|

In a previous post, we discussed the top business issues, IT priorities and challenges in the coming year for small to midsize businesses (SMBs), according to a recent report from Techaisle. The top IT priorities are cloud computing, collaboration, mobility, security for cloud and mobile, and digitization. We’ve also discussed data analytics, enterprise resource planning [...]

Why Hyper-Converged Infrastructure Appeals to Small Businesses

By |2017-08-23T12:31:06+00:00December 28th, 2016|Network Infrastructure, SMB Strategies|

According to research from Techaisle, converged infrastructure adoption is on the rise in the small to midsize business (SMB) community. Ten percent of small businesses and 27 percent of midmarket businesses plan to adopt converged infrastructure. Survey respondents cited one or more of the following reasons for moving forward with converged infrastructure: integrated design and [...]

Why Small Businesses Are Investing in Data Analytics

By |2017-08-23T12:31:06+00:00December 22nd, 2016|Big Data, Data Analytics, SMB Strategies|

“Big data” is a term that first appeared in the late 1990s and began to pick up steam in the early 2000s – long before growing numbers of mobile devices and Internet-connected objects caused the current spike in data volume. Of course, attempts to quantify the growth rate of data date back at least to [...]

New Survey Reveals Top Business Issues, IT Priorities and Challenges for 2017

By |2017-08-23T12:31:06+00:00December 19th, 2016|Cloud computing, Managed Services, SMB Strategies|

Techaisle just released its annual SMB (small to midsize business) and Midmarket Top 10 IT Priorities, IT Challenges and Business Issues report. The 2017 study examines 15 areas of technology, 20 IT challenges and 20 business issues. There are some major changes when compared with the 2016 SMB report. The top three SMB business issues [...]